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Tag: Film Industry Report

New Mexico Film Impact Reports (sort of)

Posted by on January 15, 2013 | 3 comments

NEW MEXICO ECONOMIC DEVELOPMENT DEPARTMENT ANNUAL REPORT 2012

Like taxes, completed annual reports from YOUR state government agencies are currently due out to the public. Of utmost interest to this bloggette are where the numbers shake out for New Mexico Film.

If you too want to know what the official reports say regarding the state film industry, click here for the full 2012 “Performance Measures Report & Program Highlights” from the New Mexico Economic Development Department (NMEDD), parent department of the New Mexico State Film Office.

For ease of reference, here are all the points made in the annual review regarding the film industry:

The New Mexico Film Office (NMFO) has completed a successful year working to assist productions with the financial aspects of their projects and guiding them through incentives, such as the Film Production 25 percent Tax Rebate and the Film Investment Loan Program. NMFO worked diligently in FY12 to help connect productions with industry-related organizations, businesses and communities throughout New Mexico. Another measure of success came from the noteworthy development of several new initiatives. What follows are NMFO highlights from FY12:

Production

In the fall of 2011, the New Mexico Film Office Director met with 18 studios and production entities in Los Angeles to review New Mexico’s film incentives. As a result, NMFO saw an increase in inquiries from production entities.

NMFO 2012 Table

In support of additional marketing, the New Mexico Film Office assisted the City of Santa Fe in representing New Mexico at the Sundance and South by SouthWest Film Festivals, by providing information and photographs on New Mexico film locations and other state industry resources. NMFO also attended the Locations Tradeshow in Los Angeles in June, and was successful in marketing New Mexico to Los Angeles producers, generating the submission of over nine scripts to NMFO for location assistance.
* Because the New Mexico 9000 Program was in flux, the goal of 15 was not
reached in FY12.

Workforce Development
The Film Crew Advancement Program (FCAP), available through the Job Training Incentive Program, serves as an incentive for participating companies to provide more job opportunities for New Mexicans in primarily technical film positions.

• In FY12, eleven companies and twenty-three New Mexicans
participated

The Pre-Employment Workshop Training Program, also available through the Job Training Incentive Program, serves as means to increase qualified manpower for this industry.

• In FY12, eight workshops were conducted and one-hundred
and twenty-two New Mexicans attended

Digital and Emerging Media

A newly developed Pre-Employment Training Program for Emerging Media was approved by the JTIP board. This program will assist New Mexican students in post-production related film programs (available through higher education institutions in New Mexico) to gain experience with emerging media companies while incentivizing these companies to relocate or expand in New Mexico.

NMFO established a contract to research digital and emerging media and the potential benefits to the New Mexico economy. “Emerging media” is having a profound influence on the world’s healthcare delivery system and research laboratories, such as Sandia National Laboratories and Los Alamos National Laboratories. In addition, experts predict that the billion dollar industry of digital media game development will be the fastest growing form of media in the next decade. Currently 55 percent of all colleges and universities in the U.S. have instituted mobile applications software as a way to interact with their students.

Local Outreach

Town Halls were coordinated in F12 that provided regional forums, free and open to the public, to discuss industry-related inquiries.
They were held in Gallup, Farmington, Las Cruces, Raton, Roswell and Ruidoso. A casting session was added to Raton’s Town Hall to assist New Mexicans in contacting local casting directors. Town Halls will commence again in FY13 in conjunction with regional liaison meetings.

The New Mexico Film Office continues to support and grow the Statewide Film Liaison Network. Communities and tribes designate individuals to assist and prepare their area for a variety of industry activities. Formal letters that were sent to chambers, local governments and tribal entities helped to continue to increase the number of state film liaisons in rural areas of New Mexico. The annual meeting of liaisons takes place in July of each year. The First Annual Education Summit will be held in September of 2012. New Mexico colleges and universities offering programs in film, digital media or emerging media technologies will have the opportunity to come together to network and share their stories at this Summit.

A newly developed Pre-Employment Training Program for Emerging Media was approved by the JTIP board. This program will assist New Mexican students in post-production related film programs (available through higher education institutions in New Mexico) to gain experience with emerging media companies while incentivizing these companies to relocate or expand in New Mexico. NMFO established a contract to research digital and emerging media and the potential benefits to the New Mexico economy. “Emerging media” is having a profound influence on the world’s healthcare delivery system and research laboratories, such as Sandia National Laboratories and Los Alamos National Laboratories. In addition, experts predict that the billion dollar industry of digital media game development will be the fastest growing form of media in the next decade. Currently 55 percent of all colleges and universities in the U.S. have instituted mobile applications software as a way to interact with their students.

Film Tourism

To increase awareness of the success of the film industry in New Mexico, the New Mexico Film Office developed thematic categories and plans for interactive maps of statewide filming locations to be made available for public download. Ultimately, this initiative will provide an economic tracking tool to promote and support film tourism. NMFO has requested collaboration with the Department of Tourism to determine regional touring itineraries. Studio assistance has already been confirmed to market this initiative. A prototype map was completed and plans to further develop this initiative have been scheduled for FY13.

-END-

Additional NMFO numbers and information can be found in these select pages of the New Mexico Economic Development Department’s 2012 Q4, Quarterly Report.

THIS Q4 report includes NMEDD finalized numbers and measures, including the recently publicized $224.6M being reported as direct spending from the industry into the state economy (pg. 18) New Mexico Film performance measures such as; Number of media industry worker days, Economic impact of media industry productions in New Mexico (in millions), Number of films^ media projects principally photographed in New Mexico, Number of major film productions made in New Mexico greater than $1M.

Click here for the full NMEDD quarterly report.

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