Though the most trusted site for production info. tags Reno NV as the filming location for this Dame Helen Mirren, Joe Pesci, Bryan Cranston film, Love Ranch (now in limited release) was actually shot in bulk right here in Nuevo México back in ’07/’08, on location and at our very own, newly labeled I-25 Studios – where productions continue to roll.
Director Taylor Hackford recently gave interview to Beliefnet detailing his perspective of the story behind Reno’s first legal brothel and saying the following about filming in and around the Q:
“We got a tax credit to shoot there. But it’s not dissimilar (to Nevada). It’s that austere, monochromatic, look, bare but still beautiful. Juxtaposing that natural exterior with an artificial interior, where you’re never supposed to know whether it’s day or night, you’re supposed to lose yourself. That juxtaposition was a wonderful stylistic metaphor. But we did go to Reno for three days. It has not been the success story Vegas has and you can still capture the ethos of the 70′s because so much hasn’t changed.” – Taylor Hackford to Beliefnet